Category Archives: business idea

Make Money by Starting Something New

By Internet Business | Published: 2011

By Stephen Wunker Facebook Founder Mark Zuckerberg is a multi-billionaire. What about Facebook’s tenth employee? They ran quite similar risks, but with very different reward. People hang back from starting things because they feel more courage when they see others in their boat. We become timid animals venturing into the sun only after the pack [...]

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Business Case Study of Levi’s Company

By Internet Business | Published: 2011

The Light Brigade was an elite cavalry unit in the British army, which was fighting a war against Russia in the Crimea on the Black Sea in the 1850s. During one night, the Russians over-whelmed the British front line and captured some territory, including many British cannons. The Light Brigade was ordered to take it [...]

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Best Case Study of Procter and Gamble Company

By Internet Business | Published: 2011

Written by Ben Gilad In January 2000, P&G’s stock price hovered around $120. By March 6, 2000, it had fallen by 28 percent to $87. Then, as if that wasn’t bad enough, in one day, from March 6 to March 7, it collapsed to $60. I was in P&G’s headquarters in Cincinnati on that date. [...]

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Change in technology sectors is so fast

By Internet Business | Published: 2011

Failure to manage industry dissonance does not occur only in technology companies. True, the pace of change in technology sectors is so fast, and the decision makers are so enamored with their technology, that industry dissonance is always a risk. But consider this: Change in the environment does not have to be in the form [...]

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Lucent Company Case Study

By Internet Business | Published: 2011

In 1996, when AT&T spun off Lucent Technologies, the company became an instant market leader with considerable power in the telecom equipment industry. AT&T was the leading producer of voice communication infrastructure for the telecommunications industry. The customers—Regional Bell Operating Companies (also known as RBOCs)—were all dependent on AT&T infrastructure in which they invested billion [...]

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Business Case Study of Polaroid Company

By Internet Business | Published: 2011

by Ben Gilad Polaroid – Case Study Polaroid was founded by Edwin Land, a brilliant inventor and technologist and a researcher of polarized light. In 1948 he invented the instant camera, and instant photography became the core business for Polaroid. For many years, Polaroid was the sole player in the field of instant photography, enjoying [...]

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Early Warning Survey Results: Management response

By Internet Business | Published: 2011

Early Warning Survey results: management response.  Q. What is your management’s typical attitude toward “bad news”? (Please check all choices that apply). 2.2%  a.  Does not want to know and will potentially punish the messenger. 13.2%  b.  Denies it as poorly thought-out or presented. 27.2%  c.  Says it knows it already and does nothing. 33.8  [...]

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Managing Company Risk

By Internet Business | Published: 2011

Companies manage risk as a functional issue: financial, operational, public relations. Yet the worst risk—industry dissonance—cuts across all functions, and no one actually manages it. Top executives are especially vulnerable to industry dissonance since they are often the last to know and the first to deny it. Industry dissonance is therefore the most neglected risk [...]

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Old Yahoo – A Company Business Case Study

By Internet Business | Published: 2011

Yahoo!, the leading portal company, survived and prospered in one of the fastest-changing, most turbulent industries in business history. While its rivals Excite, Infoseek, and others were either going out of business or being swallowed up by giants such as Microsoft, NBC, Disney, etc., Yahoo! stayed independent. And while even Disney and NBC failed to [...]

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How to Manage Business Strategies

By Internet Business | Published: 2011

By Ben Gilad It is the role of the entire top team, especially the heads of businesses and the heads of corporations, to manage industry dissonance. Since they are responsible for charting their business’s strategies (at least in theory, unless they yield even this role to McKinsey or Booz Allen Hamilton or Bain, as some [...]

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